Guides

Practical guides to different types of bitters, how they're made and how to use them

Bitters by Type

Orange, aromatic, chocolate, herbal and non-alcoholic — the main families of cocktail bitters.

Orange Bitters Guide

Orange bitters are the second most essential style in any bar, adding bright citrus complexity to classics like the Martini and Whiskey Sour.

Aromatic Bitters Guide: History, Brands and Cocktails

Aromatic bitters are the backbone of classic cocktails. From Angostura to craft producers, these complex spice-forward bitters define drinks like the Old Fashioned and Manhattan.

Chocolate Bitters Guide

Chocolate bitters bring rich cacao depth to cocktails without sweetness. From whiskey drinks to dessert cocktails, they add a dimension no other bitter can.

Non-Alcoholic Bitters Guide: What They Are and How to Use Them

Non-alcoholic bitters use glycerin or vinegar instead of high-proof spirit as a base. They let you add complexity to mocktails and alcohol-free drinks without compromising on flavor.

Herbal and Savory Bitters Guide

Herbal and savory bitters are the most diverse category, ranging from celery and root vegetable expressions to complex botanical blends. They bring an earthy, vegetal dimension to cocktails that no other ingredient can replicate, and are essential for savory drinks like the Bloody Mary.

Bitter Liqueurs

Amaro, aperitivo, fernet and gentian aperitifs — bitter spirits drunk by the ounce.

Amaro Guide: Italian Bitter-Sweet Liqueurs

Amaro is a broad family of Italian bitter-sweet liqueurs made by infusing herbs, roots, flowers, and bark in a spirit base. Each region of Italy produces its own style, from the light and citrusy to the dark and intensely herbal. They are traditionally drunk as digestifs but increasingly used as cocktail ingredients.

Italian Aperitivo Guide: Campari, Aperol and Beyond

The Italian aperitivo is both a category of bitter liqueurs and a daily ritual. Campari, Aperol, and Cynar are the pillars of this tradition, designed to stimulate the appetite before dinner with their bright bitterness and low alcohol.

Fernet Guide: The Bartender's Handshake

Fernet is the most intense style of bitter liqueur, dominated by menthol, myrrh, and medicinal herbs. Fernet Branca is the defining expression, embraced by bartenders worldwide as a rite of passage and palate cleanser. In Argentina it is a national drink mixed with Coca-Cola.

French Gentian Aperitifs Guide: Suze, Salers and Bonal

French gentian aperitifs are a distinctive family of bitter liqueurs built around the gentian root, a mountain plant that produces one of the most intensely bitter flavors found in nature. Suze, Salers, and Bonal each express this bitterness differently and are essential ingredients in modern cocktail culture.

Technique & Practice

How bitters are made, how to use them, and the drinks and dishes they go into.

How Cocktail Bitters Are Made

Cocktail bitters are made by macerating botanicals in high-proof spirit over days or weeks, then straining and sometimes aging the result. The process is simple but the combinations are endless.

Essential Bitters Cocktails: The 10 Drinks You Need to Know

These are the cocktails that define how bitters are used in drinks. From the Old Fashioned to the Negroni, each recipe showcases a different role that bitters play: as seasoning, as backbone, as the star. Master these ten and you understand bitters.

How to Use Bitters in Cocktails: A Practical Guide

Bitters are the spice rack of the cocktail world. A few dashes can transform a simple drink into something complex and layered. This guide covers the practical mechanics: when to use dashes versus ounces, how to pair bitters with spirits, and how to build flavor step by step.

Beer Cocktails: A Field Guide

Beer cocktails sit at the intersection of bar culture and pub tradition. From the Michelada to the bartender's handshake, a dash of bitters or a pour of amaro can turn an ordinary pint into something worth savoring. This guide covers the classics, the modern favorites, and the rules of thumb for mixing beer with bitters and bitter liqueurs.

Cooking with Bitters: A Practical Guide

Bitters are one of the most underused ingredients in a home kitchen. A few dashes of Angostura in whipped cream, chili, or a marinade adds complexity that no single spice can match. This guide covers the savory and sweet applications, dosing rules, and the bitters that earn their place on the spice rack.

Culture & Context

Rituals, pairings and distinctions that shape how bitter drinks are enjoyed.

Cocktail Bitters vs Bitter Liqueurs: What's the Difference?

Cocktail bitters and bitter liqueurs both add bitterness to drinks but they are fundamentally different products. One is used by the dash, the other by the ounce. Understanding the distinction helps you use both with confidence.

Amaro and Food: The Italian Pairing Tradition

In Italy, amaro is not just a drink but a course. The bottle comes out with the cheese, after the dessert, or alongside a plate of cured meats. Each region's amaro is shaped by the food it evolved alongside, and understanding those pairings unlocks a deeper way to drink and eat.

Fernet Culture: The Handshake, the Boilermaker, and the Ritual

Fernet is more than a liqueur. It is a set of rituals: the shot at the end of a shift, the espresso con Fernet after dinner, the IPA back in a San Francisco bar, the Coca-Cola mixer in Buenos Aires. This guide is about the culture that grew up around one of the most polarizing bottles in the world.

Digestif vs Aperitif: The Italian Drinking Hours Explained

Aperitif and digestif are the two pillars of the Italian drinking day. One opens the meal, the other closes it. They differ in sweetness, bitterness, alcohol level, and intent. Understanding the distinction changes how you build a bar, how you order in a restaurant, and how you pair bottles with food.